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January 11, 2013 News
Industry News: Thierry Germanovitch Joins The MAXSpeed Group as Brand and Marketing Manager
 

Thierry Germanovitch
Thierry Germanovitch

The MAXSpeed Group is very proud to welcome Thierry Germanovitch as our Brand and Marketing Manager. Thierry brings over 30 years of experience both on and off the track to the team headquartered in Deerfield Beach, Florida. Thierry has experience behind the wheel in karts, Formula Fords and Formula 3. But, after eight years of driving he decided to turn his attention to the marketing and promotions side of the sport.

In 1991 Thierry organized the World CIK ICA karting Championship in LeMans. This experience led him to develop the concept of the Paris Bercy indoor stadium karting event that brought racing stars like Alain Prost and Ayrton Senna together in identical karts and broadcast on TV worldwide. Interestingly, it was the Paris Bercy event that gave the Rotax FR-125 it’s first taste of worldwide exposure when the engine was used in 2001. Recently, Thierry has worked as the Marketing and Events Manager for Sodi Kart in both their racing kart and rental kart divisions.

Thierry’s duties will be focused on working with the Rotax Dealer Network across the USA to assist them with their Rotax and Mojo line of products. Additionally, Thierry will be in charge of promoting and running the 2013 Rotax MAX Challenge Grand Finals. This single event, he believes, has now become the most significant karting race in the world.

“It is really fantastic for me to be here. I am so excited. Since my first visit to the USA when I was 18, I had the American Dream in my head and I love your country for more than 30 years. Today, I have the chance to work for a company that has many ambitions and who is the importer of the best ever brand in the karting market,” said Thierry.

Richard Boisclair, president of the MAXSpeed Group, was very excited to have Thierry come aboard, “Thierry’s knowledge of the racing world combined with his experience in key marketing areas makes him the perfect to run the 2013 Grand Finals in New Orleans. we are very blessed to have someone as high in stature as Thierry Germanovitch on our growing team.”

For his part, Thierry is equally impressed with the MAXSpeed Group and what Richard has accomplished, “Richard Boisclair is an amazing person and he has surrounded himself with a team that is already today a united family enjoying a maximum motivation. I hope to bring all my experience to this team very quickly and allow him to reach ever higher goals.”

For more information on MAXSpeed and the U.S. Rotax MAX Challenge, visit http://www.GoRotax.com or check out their Facebook page at http://www.facebook.com/GoRotax

eKartingNews.com will have a full in-depth interview with Thierry and the rest of the MAXSpeed Group in the coming weeks
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